Advertising on the Web: It Doesn't Work

This article about online advertising is about 8 years old, but it still rings true: advertising on the web doesn't work, and to think of the web -- an interactive medium -- as the same as television -- a passive medium -- is a mistake. Check it out: click here.

And for an example of a firm that is using a more outlandish and innovative approach to online marketing, check out this article from influxinsights.com regarding what GoldenPalace.com is doing.